ANKIT VATSA

Product Designer with 4+ years of end-to-end experience designing consumer and enterprise digital products for mobile and web. Shipped 5+ products from 0→1 across insurtech, health-tech, and fintech — serving platforms with 1.5M+ users. Strong foundation in user research, interaction design, information architecture, UX writing, and design systems. I work across the full product development lifecycle — from discovery, user research, and concept exploration through detailed design execution, prototyping, and post-launch iteration. Comfortable leading ambiguous 0→1 workstreams and iterating on live products using funnel data, usability testing, and A/B testing. Experienced collaborating in-room with PMs, engineers, researchers, and data teams on scope, trade-offs, and product strategy. Actively use AI tools (Claude, Figma Make, ChatGPT, Cursor) across research synthesis, UX writing, and prototyping as daily practice. Proficient in Figma, Framer, and HTML/CSS fundamentals. WCAG 2.1 AA accessible design across all products.